The 6th Sense Juggle minnow is the perfect multi-purpose soft plastic on the market. We are proud to introduce, The Juggle Minnow. This bite-sized, 4”, soft plastic is comprised of 3D like ridge lines, and a bulbous tail giving it balance and a realistic action. The Juggle gets its name...

 The 6th Sense Flush 5.2 was designed in a remarkable way in the 6th Sense Lure Lab.  Measuring at 5.2 inches, this soft jerkbait has it all; matching pectoral fins, dorsal fin, anal fin, horizontal forked tail fins and keel-style belly.  The tail fin incorporates a small ball at the...

Deps Sakamata Shad has a darting action that jumps up. The keels on both sides of the body naturally create a jumping dirt action that the bait fish shows just by setting the hook, and it is a stick bait that easily switches on the predatory instinct of the bass. In...

Deps Sakamata Shad has a darting action that jumps up. The keels on both sides of the body naturally create a jumping dirt action that the bait fish shows just by setting the hook, and it is a stick bait that easily switches on the predatory instinct of the bass. In...

The Deps Frilled Shad uses a pronounced collared construction to produce a shivering swimming action and twisted body roll. Ideal for clear water or highly pressured situations, the Frilled Shad accurately mimics a wide range of baitfish with its real 3D eyes, molded gill rakers and ribbing, and ultra-realistic body shape. Length...

Designed by Bassmaster Classic Champion, Jason Christie, the Yum FF Sonar Minnow was developed to catch finicky fish with your forward facing sonar unit. A necessary technique for today’s competitive tournament trail, the Yum FF Sonar Minnow is molded with a shad shaped body and a small forked tail, which...

Until the day ever comes when bass quit eating shad, the Yum Scottsboro Swimbaits is going to continue to put fish in the boat. The master swimbait creators at Scottsboro have come together with the team at Yum Bait Company to deliver an injection-molded swimbait that exudes the action and...

The Yum Scottsboro Swimbaits is going to continue to put fish in the boat. The master swimbait creators at Scottsboro have come together with the team at Yum Bait Company to deliver an injection-molded swimbait that exudes the action and craftsmanship generally reserved for specialty hand-poured baits. Designed to dominate...

the Owner Range Roller Jig Head features a unique high center axis and knot position that encourages stable rolling action even at extremely slow retrieve speeds. Backed by Owner’s Super Needle Point technology to deliver rapid hook penetration and confident hooksets, each Range Roller head is equipped with a U-shaped wire bait...

The Core Tackle Wacky Shot is forged with a strategically placed weight for an increased fall rate that simultaneously elevates vibration on the fall for maximum appeal. Fixed with a custom-made hitchhiker screw to securely lock on your soft plastic worm, the Wacky Shot eliminates the need for any o-rings, tubing, or...

Designed in collaboration with 2022 Bassmaster Classic Champion, Jason Christie, the Yum FF Sonar Jig Head is built to pair perfectly with the Yum FF Sonar Minnow to create a flawless presentation for catching wary suspended bass using forward-facing sonar. At a glance, it's easy to assume this is just a simple...

One of the go-to baits utilized by Kyoya Fujita during his first-place finish at the 2024 Bassmaster Elite Series at Toledo Bend, the Jackall Driftfry 4.0 pairs perfectly with the hover-strolling technique that Fujita has become well known for. Fixed with a unique soft-plastic bill that’s designed to keep the bait consistently...

Used by Kyoya Fujita to dominate the Bassmaster Elite Series at Toledo Bend, the Jackall Driftfry Mellow 5.2 is a large baitfish imitation made with a super-soft material to create a unique lifelike action. Designed for fishing the mid-strolling technique to target bigger bass, the Mellow 5.2 is built with a fixed soft...

The Shimano Vanford FA Spinning Reels raise the bar for Shimano’s MagnumLite lineup of spinning reels with top-tier technologies passed down from flagship reels. Highlighted by an MGL Rotor and ultra lightweight CI4+ body, the Vanford FA Spinning Reels provide significantly low start-up inertia, which enables anglers to maintain control...