The Ashor model sunglasses are a performance polarized fishing sunglasses with a sleek look and feel. They utilize a snapback hinge, molded polymer nose and arm Snugpads™ for comfort and grip. Available with WaterLand HueView™ polycarbonate lens technology or WaterLand Mineral Glass lens technology. Frame Color: Matte Black HueView™ Lens Colors: Baby Blue...

Designed to be the best sight fishing sunglasses on the planet, we considered everything in the development of the BedFishers. The lenses are equipped with a “high contrast” HueView ™ layer that is designed to reduce glare and make everything brighter on the water. This feature gives you the ability...

The Catchem™ model is a performance driven pair of polarized fishing sunglasses that will certainly not only stand out from the crowd, but maximize the visibility of any sunglasses WaterLand offers. Made famous by Zak Bagby from Catch 'Em All Fishing, the Catchem Sunglasses bring style, performance, and always in...

The Hasket model sunglasses are performance polarized fishing sunglasses with a traditional fishing look and feel. They utilize a snapback hinge, molded polymer arm and nose Snugpads™ for comfort and grip. Available with WaterLand HueView™ polycarbonate lens technology, or WaterLand Mineral Glass lens technology. Frame Color: Matte Black HueView Lens™ Colors: Baby Blue...

Taking it back to yesterday with the vintage-styled Marina rope hat. Crafted from a lightweight polyester and an internal stand up stay mesh structure that gives the Marina that timeless feel. Represent your favorite fishing company on and off the water. 100% Polyester Original fit Structured, five-panel, mid-profile Performance moisture-wicking...

Taking it back to yesterday with the vintage-styled Marina rope hat. Crafted from a lightweight polyester and an internal stand up stay mesh structure that gives the Marina that timeless feel. Represent your favorite fishing company on and off the water. Soft Hand Nylon Unstructured Pinch Front Crown Flat Bill 5mm...

The Hybro model sunglasses are hybrid polarized fishing style that can be worn on and off the water. They utilize a molded polymer nose Snugpads™ and textured molded arms for comfort and grip, and WaterLand HueView™ mirrored lenses. Frame Color: Matte Black Lens Colors: Baby Blue Mirror over Smoke Gray Base Lenses Green...

The Milliken model sunglasses are our largest framed polarized fishing sunglasses with a wrapped style for maximum light reduction for sight fishing. They utilize a molded polymer ear and nose Snugpads™ for comfort and grip, available with  WaterLand HueView™ polycarbonate mirrored lenses or WaterLand Mineral Glass lenses. Frame Color: Matte Black HueView™ Lens...

The Slaunch model is a performance lifestyle pair of polarized fishing sunglasses. The Slaunches were designed to be worn on or off the water around the lifestyle of the angler. Bring them on the boat, to the beach, in the car, or out to the barbeque and stay in style....

The Sobro model is a classic, yet stylish, lifestyle pair of polarized fishing sunglasses. The Sobros were designed to be comfortable and classy while keeping the same WaterLand performance on the water.  Wear them anywhere the sun shines and doesn't shine: you will turn heads either way.   Frame Color: Matte...

Providing extreme versatility, the Xzone Lures Pro Series Adrenaline Bug is perfectly suited for a wide range of applications and provides an irresistible profile that bass love. Made from a super soft plastic formula, the Xzone Lures Pro Series Adrenaline Bug Craw is fitted with a number of tentacles and floating claws...

Designed in collaboration with Elite Series Pro Brandon Palaniuk, the Xzone Lures Hot Shot Minnows are perfect for drop shot, neko rig, and ball head presentations for bass, walleye, and many other species. Poured with a proprietary blend of high buoyancy plastic, the Hot Shot minnows stand completely upright underwater, making them...

The Xzone Stealth Invader features a goby-style profile that smallmouth bass and more find to be a simply irresistible snack. That profile is expertly enhanced with molded detailing on the head and body which is complemented by a train of fins that run along its spine. The tapered body is...

Whether you are a tournament angler or a weekend warrior, the Xzone Lures Pro Series True Center Stick Bait provides unique, fish catching performance that you can count on. Crafted with a super-soft stick bait profile, the Xzone Lures Pro Series True Center Stick Bait features a uniquely marked “wacky...

The X Zone Blade Spins provide extra flash and vibration to any soft plastic bait. The X Zone Blade Spin is a screw-lock style blade that attaches to worms, stick baits, craws, and swimbaits. Available in gold or silver, and with the choice of Colorado or Willow blades, the X Zone Blade...

The X Zone Blade Spins provide extra flash and vibration to any soft plastic bait. The X Zone Blade Spin is a screw-lock style blade that attaches to worms, stick baits, craws, and swimbaits to increase to strengthen their presentation.

The X Zone Lures Lead Ned Rig Jigs are molded with a unique mushroom style head design allowing the head to stand to make the perfect finesse presentation that bass can’t resist.The wire bait keeper firmly holds your soft plastic in place which allows more time for fishing.  This head design can...

The X Zone Lures Lead Ned Rig Jigs are molded with a unique mushroom style head design allowing the head to stand to make the perfect finesse presentation that bass can’t resist.The wire bait keeper firmly holds your soft plastic in place which allows more time for fishing.  This head design can...

The X Zone Pencil Drop Shot Weight makes dropshot rigging easy with the cylindrical shape of the weight allows the weight to slip through rocks and snags without hanging up.The swiveling line clip keeps twist out of the line, allows for quick weight attachment, and lets the line slip through under pressure,...

The X Zone Round Drop Shot Weight makes dropshotting slick and easy on sand and rock bottoms.The premium swiveling line clip allows for quick weight attachment, helps prevent line twist and lets the line slip through under pressure, preventing the loss of an entire rig in case of a snag. Available sizes:...

Made from a specialized blend of soft plastic, when fished with a weight the Blitz Worm will stand with its tail straight up off the bottom to tempt fish into striking.The centerline on the bottom of the bait allows for perfectly straight rigging every time. Try them texas rigged and...

The Xzone Lures Muscle Back Craw is packed full of features that will help anglers put more fish in the boat. Crafted with a distinctive cross-ribbed body, as well as, small side leg appendages, this combination of features produces a unique sonic signature and vibration in the water that bass can’t refuse....

The X Zone Pro-Series True Center Stick is a super salty, super soft stickbait infused with our X Zone Scent Formula, creating the taste and feel that make fish hold on longer allowing you more time to feel the bite and set the hook! The X Zone True Center Stick...

The X Zone Punisher Punch Craw has a V-groove line running down the middle of the under body to help you center your hook for the presentation you pick and also helps you get a solid hook set every time. The conical shape on the top of the body allows...

The X Zone Lures Pro Series Wacky Tool is the perfect tool for installing o-rings for your Wacky Rig presentation. Comes with: 10 O-rings Carabiner Clip Coiled Lanyard

The YakAttack DoubleHeader track mount can serve several different purposes, but in this case, it is the foundation for the perfect offset paddle holder solution that our customers have been dreaming of ever since the launch of the RotoGrip several years back. Compatible with standard diameter kayak paddles the RotoGrip...

This YakAttack FeelFree adapter creates compatibility between accessories utilizing the original YakAttack MightyBolt as well as other 1/2" wide head t-bolts with the FeelFree Uni-Track and Uni-Bar. Made from aluminum, this adapter is suitable for harsh marine environments, and form fits to create a secure and snug connection between accessories...

This adapter creates compatibility between accessories utilizing the original YakAttack MightyBolt as well as other 1/2" wide head t-bolts with the FeelFree Freedom Track and Uni-Bar. Manufactured from aluminum, this adapter is suitable for harsh marine environments, and form fits to create a secure and snug connection between accessories and...

The YakAttack Tow Flag, In most states it's required to attach a red flag to anything that extends a few feet past the bumper of your vehicle - including kayaks. Our tow flag allows you to easily fulfill state requirements for motor vehicles while showing you're a loyal YakAttack customer. ...

The new YakAttack PadLoc Paddle Holder features heightened security in a simple and budget friendly package. Using two points of contact it offers more holding power than other paddle holders using only a single point. Two rubber bumpers help cushion the paddle entry keeping you quiet and stealthy while on...

The YakAttack RotoGrip™ Paddle Holder sheds a new light on the age old problem of paddle management. Compatible with YakAttack MightyMount’s, GearTrac, and most other kayak track systems from Scotty Fishing Products, RAM Mounts, and YakGear. For FeelFree Kayaks, 3 Water Kayaks, and Jonny Boats you will need an adapter to be...

The YakAttack SnapNStrap Security Tether was specifically designed for the YakAttack RotoGrip Paddle Holder; RotoGrip not included. It acts as a simple hook and loop system using bungee to add extra security and peace of mind knowing your paddle is safe and secure. To attach the SnapNStrap system, simply remove...

The YakAttack Through Hull Wiring Kit is perfect for installs of fish finders, lighting kits, motors, and anything involving running wiring through the hull of your kayak or boat. This kit is perfect for popular removable pods like the Bonafide Kayaks Dry Pod or Wilderness Systems Flex Pod where fish...

This YakAttack soft rubber scupper plug is designed to fit circular scuppers in your sit-on-top kayak. The conical shape and hollow design allow for the rubber construction to accommodate scupper holes ranging from 1.35" diameter to 1.70" diameter. The rigid center core gives you a nice place to push the plug in place...

This YakAttack soft rubber scupper plug is designed to fit circular scuppers in your sit-on-top kayak. The conical shape and hollow design allow for the rubber construction to accommodate scupper holes ranging from 1.13” to 1.40” in diameter. The rigid center core gives you a nice place to push the plug in...

Lowrance Yamaha Engine Interface CableYamaha engine interface cable 4.5 m (15 ft) and T-connectorConnects to Yamaha engines without Yamaha CommandLink Plus system. 2006 & newer: F50, T50, F60, T60, F75, F90, F115, LF115, F150, LF150, F200, LF200, F225, F225, F250, LF250. 2006 & newer: Z150, LZ150, VZ150, Z175, Z200, LZ200,...

Poured using Yamamoto’s custom heavily weighted soft plastic formula, the Yamamoto Yamatanuki Stick Bait weighs in at 5/8oz which allows it to be fished weightless with great castability and a fast horizontal rate of fall. Ideal for pairing with a 5/0 extra wide gap hook, the Yamatanuki is an incredible power finesse...

The YUM Dinger can be fished in a variety of ways. Texas rigged, wacky style and even pitched into heavy cover. This soft plastic bait presents a very subtle life-like action that even highly pressured fish can't resist. YUM Dingers have a unique hook slot that provides better hook-ups and...

Designed in collaboration with 2022 Bassmaster Classic Champion, Jason Christie, the Yum FF Sonar Jig Head is built to pair perfectly with the Yum FF Sonar Minnow to create a flawless presentation for catching wary suspended bass using forward-facing sonar. At a glance, it's easy to assume this is just a simple...

Designed by Bassmaster Classic Champion, Jason Christie, the Yum FF Sonar Minnow was developed to catch finicky fish with your forward facing sonar unit. A necessary technique for today’s competitive tournament trail, the Yum FF Sonar Minnow is molded with a shad shaped body and a small forked tail, which...

Until the day ever comes when bass quit eating shad, the Yum Scottsboro Swimbaits is going to continue to put fish in the boat. The master swimbait creators at Scottsboro have come together with the team at Yum Bait Company to deliver an injection-molded swimbait that exudes the action and...

The Yum Scottsboro Swimbaits is going to continue to put fish in the boat. The master swimbait creators at Scottsboro have come together with the team at Yum Bait Company to deliver an injection-molded swimbait that exudes the action and craftsmanship generally reserved for specialty hand-poured baits. Designed to dominate...

Super charges any soft plastic baits with Yum Spray Attractant. A biological enzyme attractant that simulates the scent of actual live prey, it also masks any fish repelling odors that might be on your hands or bait as well. Yum Spray Attractant comes in an easy-to-use 4-ounce spray bottle, which helps...